It’s important to establish a personal connection with your customers and clients. It can be tough to do this when you work through an platform, but it’s still possible. Of the options you have at your disposal, a -you might be the best way to reach out to clients and make a connection.
In this article, we’ll discuss and give insight as to how you can improve your current processes for thanking customers. Let’s get started.
The first thing to narrow down is how you should structure the ‘s -you card. You could try and create each letter from scratch, but lack of consistency and planning might lead to a few negative responses. The best bet is to have a general idea of how each card will be structured. From there, you can add a to express your .
Start by addressing the individual by their name. A personalized -you card is nothing if it’s not equipped with the recipient’s name. Ensure that you spell the name correctly as well, as a misspelling could defeat the purpose of writing a letter.
Start by expressing why you’re reaching out. This should occur in the first or second line. Let them know that you’re thankful for their or that you’re just offering a line if they should have any questions about their .
If that doesn’t seem sufficient, you can add an explanatory sentence after. For example, “I’m just reaching out to see if you have any questions or concerns about your . Some people find that the wheels on the device are difficult to install, so let me know if you need any help with that or similar issues.”
It doesn’t have to be anything too significant. Get right to the point, and let them know why you’re reaching out as soon as you can.
Once you’ve addressed the reason you have for reaching out, it’s time to insert something that reinforces your personal connection. Think back to any prior conversations you had with the or if they reached out to you with a question.
If the did reach out, people will often drop little hints or clues about their life. Simply slip in a little indication that you were paying attention to their words in the conversation and wish them well. For example, “Good luck getting your catalytic converter troubles sorted out.”
You might also do with people in a way that doesn’t involve any form of conversation. If all of the you do is conducted online, for example, you might not have the opportunity to create those personal connections.
In that case, put forward something that’s relevant to their specific . If you sold the individual a pain-relief ointment, you could say “we hope your pain starts to subside as soon as possible!”
After you add a , round back and them again for their . Doing this is like adding the cherry atop a -you card. Finally, sign off with a salutation and your name.
Use whatever you feel is appropriate for the nature of your . You can get creative with this as well, as it’s an opportunity to express your a little bit.
If you run a surf shop, you might write “Cowabunga!” as a salutation. Do whatever your heart tells you. You can also use this opportunity to insert QR codes or kindly ask if customers would leave a review.
A -you card is an effective way to retain a and showcase your . However, there’s some tactics to avoid when sending -you cards. Let’s take a look.
You should avoid making your -you card a marketing play. You should try and contain the gesture to its immediate purpose.
While your -you cards might factor into a grander marketing campaign of retaining loyal customers, the document itself doesn’t have to be more than a simple card. When you start to or emphasize the benefits of coming back for more , you start to change things a little bit.
Instead of a kind and thoughtful , the document becomes another piece of spam or junk mail that the individual disregards. It’s disingenuous to write a -you card packed with attempts at getting more money out of a .
If you want to include a or something of value to the , that’s another story. It’s perfectly acceptable to offer some kind of reward to the individual, as that’s something they might appreciate.
The classic “Don’t forget to check out all of the other things we sell,” isn’t really the best way to go in these cases, though. Try to express your sincere and include a as a token of your .
You want to send the -you card soon after the transaction occurs. If you wait too long, the individual might forget about the interaction. They’ll sort out any questions they have about the product by doing research online and cease to have a need for communicating with your .
Alternatively, you don’t want to have a -you card waiting in their mailbox before their package arrives. Doing things too soon can seem eager or disingenuous as well.
Give the individual enough time to sit with their and get a feel for it. Usually, a few days after the is a good time to send the card. You might even wait a week or two before you send things out. Just be sure not to wait longer than a month, depending on the that the person made.
Once you’ve got the structure of your -you cards figured out, try to imagine ways that you can make them more aesthetically pleasing. You can choose designs that fits your ‘s personality.
Work through different colors, patterns, and envelope styles to curate a beautiful card that matches your . You might even want to look into solid cardstock and different papers that give forward a better impression.
Few businesses offer handwritten documents in any form to their customers. When you send out -you cards, customers will be surprised and honored that you did so in actual handwriting. This is sure to set you apart from your competitors.
It can be difficult to streamline your process when you’re writing a bunch of cards by hand, though. Depending on the amount of you do, you might find that the cards take on a big part of your daily schedule. Consider sending you cards to save yourself some time while maintaining your relationships.
If you’re looking for personalized, handwritten cards without having to do the writing yourself, we’re here to help. Handwrytten offers a number of options for you to send beautiful, personalized -you cards with ease.
There are a number of excellent applications for these cards as well. Whether you’re thanking someone for their , reminding them of an appointment, or just reaching out in a general way, handwritten cards are the way to go.
If you’re looking to improve with -you cards, you came to the right place! Go beyond to show your you truly value their support.
Explore our site for professional card options, more ideas on writing great yous, and much more.
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